IOC Pre-Coursework
Welcome to IOC
7 Day Instagram Challenge
Day 1 - Strategy & Goals
Day 2 - Building a brand
Day 3 - Content Strategy
Day 4 - Aesthetic Grid
Day 5 - Understanding the algorithm
Day 6 - Hashtag strategy
Day 7 - Organic Engagement
7 Day Photography Challenge
Day 1 - Intro to Lighting
Day 2 - Product & food photography
Day 3 - Portrait photoshoot at home
Day 4 - Lightroom editing basics
Day 5 - How to shoot solo (with or without a tripod!)
Day 6 - Editing on lightroom mobile
Day 7 - Manual Photography Basics
Marketing and Social Media
How to earn money with social media
Building a Brand
Marketing Strategy 101
Intro to Social Media
Content Strategy
Pinterest 101
Content Curation & Custom Graphics
Blogging & SEO
Lead Magnets and Email Lists
Analytics
Photography & Editing
Gear Guide
How a Camera Works
Manual Photography
Lightroom Setup
Basics of editing in lightroom
Exporting for the web
Photography & Editing
Lightroom Setup
Intro to lightroom
Setting up Lightroom
Importing photos to Lightroom
Sorting in Lightroom